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The Basket Case
A printable version of this photos and questions is available for filling in answers.

The baskets for Cameron Balloons are made by an external supplier.
- Why do you think the construction of the basket is contracted out?
- What process is taking place in the photograph?
- The supplier of the baskets is a very important stakeholder for Cameron Balloons. What options could Cameron Balloons consider to improve and enhance their relationship with this critical supplier?
- Baskets for balloons vary hugely in size. Some will only take one or two people, while others (mainly for commercial balloon operations) may take around 20 or so. There is even a double-decker basket available!
How do you think the cost per person (the average cost) of the basket changes as the size of the basket gets bigger? Justify your answer.
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