Introduction - Placing a Product on the Market




The placing of a product on the market means the first making available of a product covered by the EMC Directive for the purpose of distribution and/or use in the EEA territory.

Are only new products concerned or used ones too ?

The concept of placing on the market determines the moment when a product passes for the first time from the manufacturing stage to the market of the EEA, or the importing stage from a third country to that of distribution and/or use in the EEA. Since the concept of placing on the market refers only to the first time a product is made available in the EEA, the EMC Directive covers only new products manufactured within the EEA and new or used products imported from a third country.

Which cases are not concerned by placing of a product in the market ?

The placing of a product on the market does not concern :

  • The disposal of the product from the manufacturer to his authorised representative established in the EEA who is responsible on behalf of the manufacturer for ensuring compliance with the Directive;
  • Imports into the EEA for the purpose of re-export.


  • The manufacture of products in the EEA for export to a third country.


  • The display of the product at trade fairs and exhibitions.