The People - What Is Their Role?

A printable version of this photos and questions is available for filling in answers.

The three people photographed here are Alan Noble (photo 1), Don Cameron (photo2) and Nick Purvis (photo 3).To find out more about the job that Alan Noble does, why not have a look at the marketing staff section?

1. Are people more important in marketing balloons than for other products? Justify your answer.
2. Don Cameron does not specifically work for the marketing department, working mainly with development, design and accounts. Why is he nevertheless an important person from the point of view of marketing their products? Justify your answer.
3. What functions would you expect these key members of the marketing department to fulfil from day to day?
4. How would you expect these to differ from their long-term roles?